Have you ever just wanted somebody to give you straight answers on how public relations works? Whether you are about to hire a PR agency or need to get your own in-house team up to speed,this guide will give you sound advice on:
If an expensive newswire distribution is the best way to go.
How the media wants to be told about a story.
What affiliate marketing is.
The best way to boost sales with PR.
If you have questions about any of these topics and more on PR, this guide is for you!
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